PennyWhatever.com
We have MANY penny-based concepts (launching soon - contact us to get involved!), all born from a "Bet you can't make a penny go viral" challenge at a ViralWhatever.com workshop.
COMING SOON:
1) SaveThePennies.org
2) PassThePenny.com
3-9) TBA
10) WHATEVER PENNIES (below)
NO, we do NOT expect these pennies to go viral (or even to sell very well at all) if we market them collectively like this:
But, one of our ReThinking Startups Philosophies is "Manage Collectively / Market Individually" so we expect MUCH BETTER results from some INDIVIDUAL marketing, positioning, branding, etc. -- each would be run by an individual or team (a manager, a marketer, a designer, and influencer, etc,). A few examples (Rough Draft mockups by a NON-Designer!) below: