Startup... Whatever!

ReThinkingStartups.com
Please ignore aesthetics and just focus on core concepts for now. #DesignerNeeded :)

OVERVIEW & OBJECTIVES

StartupWhatever.com
10+ Years of Startup Experience (and 10,000+ Hours of Thinking… and Advising, Mentoring, Watching, Learning, Reflecting, Questioning, Reading, Writing, Theorizing, Debating, Asking “why?”, Arguing “Yeah, but..”, Observing, Pondering, Hypothesizing, Testing, Analyzing) and…
10+ Entrepreneurial Epiphanies & Lessons Learned (IamNOTaCEO.com)
10+ Thoughts & Theories - Pertaining to Pervasive Problems & Pitfalls 
(ThoughtsOnStartups.com)
10+ Innovative Improvement Initiatives
 (ReThinkingStartups.com)
10+ Strategically-Structured “Starter Startups” 
(StarterStartups.com) 
+ Part-Time “Pursuit of Proof” Programs
 (PitchingForPartners.com)
 —  *All our “Starter Startups” will benefit from Shared Resources, Economies of Scale, and a Cross-Promotional Network Effect as part of:

TheWhateverNetwork.com
A Cross-Promotional Network of WHATEVER  —  Products, Services, Viral Content, Social Movements, Charitable Causes, Entrepreneur Experiments, Side Hustles, Starter Startups… all benefiting from shared resources, economies of scale, and additional ReThinkingStartups.com strategies!  

ReThinkingWhatever.com
The unifying theme tying together StartupWhatever.com and The Whatever Network… 
Just because [whatever] exists one way, doesn’t mean it can’t be improved upon — or re-imagined entirely!! We are kinda obsessed with this idea! [ReThinking Terminology & Definitions, ReThinking Processes & Methodologies, ReThinking Startups & Side Hustles, ReThinking Products As Content As Marketing As WHATEVER!!!]
    • 10+ Entrepreneurial Epiphanies and Lessons Learned
    • 10+ Thoughts & Theories Primarily Pertaining to Pervasive Problems & Pitfalls
    • 10+ Improvement Initiatives and a Plethora of Projects, Programs, Products & "STARTER STARTUPS!"
      *All are Actively "PITCHING for (PART-Time) PARTNERS!


    10+ ENTREPRENEURIAL EPIPHANIES & LESSONS LEARNED (IamNOTaCEO.com)

    IamNOTaCEO.com

     

    1. My First Epiphany -  Most entrepreneurs / founders will put “CEO” on their first business card when starting a company. And I was no different back when I started my first company. But I quickly eventually realized a few things... (full column soon)

    2. "I'm Fired?!?" - In 2007, I made the (difficult) decision to “fire myself” as CEO of my first company - and it quickly became the BEST decision of my entrepreneurial career! Six months later, we had raised $850,000 in funding - and six months after that, we were a profitable 7-figure company... (full column soon)

    3. Strengths, Weaknesses, and #SelfAwareness - I SUCK AT MANY THINGS!  I am great at a few things. My (relatively unique) experience/expertise is creating/evaluating viral concepts with the potential to reach/engage huge audiences... (full column soon) 

    BACKROUND & BIO:
    Jeff Goldblatt (JeffGoldblatt.com)Jeff Goldblatt is an Atlanta-based entrepreneur with ~15 years experience with various B2C startups (and an MBA from Emory University’s Goizueta Business School). As creator of The Rejection Hotline®, 300+ Humor Hotlines, National "Get Over It Day", and 40+ viral ventures that have each/individually reached Millions of people - and have collectively engaged audiences over half a BILLION, he became a nationally-recognized authority on viral media and content creation —  

    [Jeff's extended bio - including 12+ years creating "Viral Whatever" - can be found at ViralWhatever.com]

    4. From a small JOKE  to a Million-Dollar Startup - The Rejection Hotline / Humor Hotlines / RH Brands -  #MyStartupStory ... (full column soon)
    5. The Stomach-Punch Feeling of Losing 4 Million Dollars... (full column soon) 
    6. My Battle With Burnout...  (full column soon) 
    7. My ENTP Epiphany... (full column soon) 
    8. My ADD Epiphany... (full column soon) 
    9.  Entrepreneurial ADD - Curse or Gift? ... (full coming soon)
      10.  80% Done... (then I lose interest and my brain gets hyper-focused on a new challenge... 
      ...80% Done? --> 80% D --> 80 D --> I am 80D --> Iam80D.com / IamADD.com
    ... (coming soon)
      11.  An Open (Thank You) Letter to Mark Suster - which (ironically? coincidentally? embarrassingly?) has sat on my laptop, 80% DONE, for over a year...(full coming soon)

    12. Speaking of my Entrepreneurial ADD...

    ReThinkingStartups.com JeffGoldblatt.com ViralWhatever.com 3 Years of THINKING?!?

    10+ THOUGHTS & THEORIES - Pertaining to Pervasive Problems & Prominent Pitfalls (ThoughtsOnStartups.com)

     

    * * * * * * * *

    10+ IMPROVEMENT IDEAS & INITIATIVES - Plus a Plethora of (Primarily PART-Time) Programs - ReThinkingStartups.com

    ReThinkingStartups.com
    More details soon! (Contact us here - or Jeff @ StartupWhatever.com - for more info and/or to get involved!)

    WHATEVER CATEGORIES

     

    “Whatever” Categories — primarily just for internal organizational purposes

    1. StartupWhatever.com
      10+ Years of Startup Experience followed by 10,000+ Hours of Thinking… and Advising, Mentoring, Watching, Learning, Reflecting, Questioning, Reading, Writing, Theorizing, Debating, Asking “why?”, Arguing “Yeah, but..”, Observing, Pondering, Hypothesizing, Testing, Analyzing) and…
      10+ Entrepreneurial Epiphanies & Lessons Learned (IamNOTaCEO.com)
      10+ Thoughts & Theories - Pertaining to Pervasive Problems & Pitfalls
      (ThoughtsOnStartups.com)
      10+ Innovative Improvement Initiatives
      (ReThinkingStartups.com)
      10+ Strategically-Structured “Starter Startups”
      (StarterStartups.com)
      + Part-Time “Pursuit of Proof” Programs
      (PitchingForPartners.com)
       —  *All our “Starter Startups” will benefit from Shared Resources, Economies of Scale, and a Cross-Promotional Network Effect as part of:
    2. TheWhateverNetwork.com
      A Cross-Promotional Network of WHATEVER  —  Products, Services, Viral Content, Social Movements, Charitable Causes, Entrepreneur Experiments, Side Hustles, Starter Startups… all benefiting from shared resources, economies of scale, and additional ReThinkingStartups.com strategies!  
    3. ReThinkingWhatever.com
      The unifying theme tying together StartupWhatever.com and The Whatever Network… 
      Just because [whatever] exists one way, doesn’t mean it can’t be improved upon — or re-imagined entirely!! We are kinda obsessed with this idea! [ReThinking Terminology & Definitions, ReThinking Processes & Methodologies, ReThinking Startups & Side Hustles, ReThinking Products As Content As Marketing As WHATEVER!!!]
    4. AudioWhatever.com
      300+ pieces of viral audio content, originally part of a million-dollar company (The Rejection Hotline & 300+ Humor Hotlines’ phone numbers that collectively received 475 MILLION phone calls!) Sadly, the company shut down in 2014. But a comeback of sorts is now underway!
       — Partners needed to test / run / manage / market (one, some, or all of) the following: 12+ Free Humor Hotlines, 12+ Premium Humor Hotlines, 12+ Free MP3 downloads, 12+ $0.99 MP3 downloads, 12+ AudioWTF micro-sites, 12+ AudioWhatever Category Sites… 300+ tracks via SoundCloud, 300+ tracks on iTunes, Spotify, Pandora, etc. (via TuneCore?), Premium Service: Packages or Subscriptions, Premium Service: Private/personal Hotline #s, Premium Service: CUSTOM Hotline #s… 
    5. CardWhatever.com
      Re-Thinking: Business Cards!
      - as a smaller/cheaper alternative to traditional greeting cards?
      - as a new (cheaper!) Creative Content Canvas? 
      - as a mini Publishing Platform?!? 
      - as a physical representation, pass-around version, of internet memes?!
    6. TshirtWhatever.com
      NO, we do NOT think t-shirts are a good business idea (overly-crowded space, no barriers to entry, etc.). HOWEVER… 
      A) our “Products as Content as Marketing” philosophy creates value beyond sales, 
      B) Tshirts are an easy, no-risk way to test MANY ReThinkingStartups.com strategies & marketing initiatives —
      D) plus we do have a few new outside-the-bulb “ReThinking Tshirts” concepts we’ve been sitting on for a while!
    7. PennyWhatever.com
      A perfect application of ViralWhatever.com learnings (from our 40+ INDIVIDUAL Humor Hotlines going viral, despite the COLLECTION of 300 hotlines simply serving as a shared resources / inventory management page). 100+ Penny designs — MANAGED COLLECTIVELY / MARKETED INDIVIDUALLY!
    8. ViralWhatever.com
      Workshops, Experiments, Viral Thinking applied to ALL our efforts… Then, once we have 6 to 10 good team members on board, we are going to test/launch MANY new Viral Marketing campaigns!
    9. CharityWhatever.com
      Several Charity-focused initiatives (ask us about them!!) PLUS, all our PARTNERS will get to PICK the charity beneficiary of the products for which they are the first or primary partner on! 
      [Pick Your Product / Choose Your Charity / Manage, Market, Monetize]
    10. PhoneWhatever.com
      MANY current and future phone related ventures!!! Both humor-based (the natural continuation HumorHotlines.com — our original 7-figure, viral content company) AND real/serious (non-humor) services utilizing our telecom knowledge/resources… 
      Twilio and Plivo developers — contact us!!
    11. MarketingWhatever.com
      MANY Marketing programs, initially to help market all of OUR stuff (and help us identify great marketers, influencers, and team members!), but the more successful programs can then be spun off into real “starter startups” themselves if we think we can provide real value to OTHERS!
    12. DollarWhatever.com
      Can you really buy anything cool for just a dollar?? YES, YES YOU CAN!!! We will start slowly but eventually we will have 100+ products for $1.00 or less! (Actually, it’ll probably be 1000+ products if we also include individual CardWhatever.com and AudioWhatever.com products that start at $1.00. TBD whether those will be included or not.)
    13. CheapFunWhatever.com
      The category/collection for our products that are not shirts or cards or audio or hotlines — To be determined whether DollarWhatever.com products will be included here (since $1.00 IS cheap) or if we will keep the two separated and CheapFunWhatever.com is basically everything starting at $1.01… TBD
    14. RelationshipWhatever.com
      This is a tricky one… because we have a REAL (potentially-game-changing?!) startup concept (JustIntros.com) intended to compete with dating apps and professional matchmakers — but we also have some funny/immature and/or R-Rated relationship products/content/jokes… Not quite sure yet how we walk that line of not making our real venture seem like a joke when it’s positioned with RejectionHotline.com or YouGotGhosted.com or AdviceBeforeDates.com … Stay tuned!
    15. MiscellaneousWhatever.com
      As much as I want all of our stuff to fit perfectly into easily-categorized buckets, there still exist many that our just too random or “other”… they will be housed/managed via the MiscellaneousWhatever.com team
    16. DumbWhatever.com
      Look, not all our stuff is on a high intellectual level… this is a collection of stuff that is really really dumb (possibly even immature, maybe r-rated, hopefully not offensive, but no promises!)
    17. GiftWhatever.com
      Someone will run this site and just pick and choose which of our hundreds of products could be classified as “Gifts of Mom” or “Graduation gifts” or “Gifts for $1.00?!?”
    18. MonthlyWhatever.com
      The hope is that every month we will have featured Gift Whatever and Dollar Whatever and Tshirt Whatever and Audio Whatever and Card Whatever and … etc. — each with discounts on that Monthly Whatever!
    19. ImageWhatever.com / StickerWhatever.com 
      — several concepts for each, but primarily will be images (free downloads?) and stickers (paid product?) with much of the same image-based content as our CardWhatever.com categories
    20. MotivationWhatever.com, AnimalWhatever.com, FoodWhatever.com, NumberWhatever.com, etc. etc. 
      Many topic-specific ways to group our products/content/marketing/whatever

    21–30  —  OTHER / Secondary / Future / Or potentially offered up as part of a “Pitch us on what you want to do with it… if we like it, we give you the greenlight to run with it!) 
    gamingwhatever.com / esportswhatever.com
    gifwhatever.com
    personalitywhatever.com
    politicalwhatever.com
    sportswhatever.com
    videowhatever.com
    coloringwhatever.com / colorwhatever.com
    prankwhatever.com
    humorwhatever.com
    OTHER — talk to Jeff

    dfd

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